My Story
Munahoo, my name is Erika Loretz. I am a mother of 3, wife, photographer, owner of Numic Trade Collective and Loretzeria Pizza, proudly serving the Central Valley. i live in Auberry California, I grew up in the Sierra Nevada's, born and raised in Balch Camp the homeland of the Yaudanchi Yokuts, Choinumni, and Mono people. Photography has always been a part of my life. My passion comes from my grandpa, who loved taking pictures and would make my grandma pull over so he could capture the perfect shot of the mountains. My grandma always told me I reminded her of him, and ever since I was a young girl, that passion has stayed with me.
Whether I’m photographing for clients or just for the joy of it, I love every moment behind the camera. Photography gives me the opportunity to connect with people, tell their stories, and preserve memories that last a lifetime. I value building real relationships with people from all walks of life, and I take pride in delivering images that reflect honesty, emotion, and beauty. I want the best for my clients. If something doesn’t match your vision, I’ll do everything I can to make it right. My goal is to create a comfortable experience and deliver images that you’ll be proud to share and cherish.
I am honored to document the people, places, and traditions that make our communities strong. I look forward to working with you and capturing your story.














